Journal of Personality and Social Psychology
2017, Vol. 112, No. 3, 456-473 Public copy created by the Student Social Support R&D Lab
Artful Paltering: The Risks and Rewards of Using Truthful Statements to
Mislead Others
Todd Rogers, Richard Zeckhauser, Francesca Gino,
and Michael I. Norton
Harvard University
Maurice E. Schweitzer
University of Pennsylvania
Paltering is the active use of truthful statements to convey a misleading impression. Across 2 pilot
studies and 6 experiments, we identify paltering as a distinct form of deception. Paltering differs
from lying by omission (the passive omission of relevant information) and lying by commission (the
active use of false statements). Our findings reveal that paltering is common in negotiations and
that many negotiators prefer to palter than to lie by commission. Paltering, however, may promote
conflict fueled by self-serving interpretations; palterers focus on the veracity of their statements
(“I told the truth”), whereas targets focus on the misleading impression palters convey (“I was
misled”). We also find that targets perceive palters to be especially unethical when palters are
used in response to direct questions as opposed to when they are unprompted. Taken together, we
show that paltering is a common, but risky, negotiation tactic. Compared with negotiators who tell
the truth, negotiators who palter are likely to claim additional value, but increase the likelihood of
impasse and harm to their reputations.
Keywords: deception, lying, negotiation, paltering, risk
Supplemental materials: http://dx.doi.org/10.1037/pspi0000081.supp
Cite as: Rogers, T., Zeckhauser, R., Gino, F., Schweitzer, M., & Norton, M. (2016). Artful
Paltering: The Risks and Rewards of Using Truthful Statements to Mislead Others.
Journal
of
Personality
and
Social
Psychology,
112
(3), 456-473.
Jim Lehrer: “No improper relationship”—define what you
mean by that.
President Bill Clinton: “Well, I think you know what it
means. It means that there is not a sexual relationship, an
improper sexual relationship, or any other kind of improper
relationship.”
Jim Lehrer: “You had no sexual relationship with this
young woman?”
President Bill Clinton: “There is not a sexual relationship—
that is accurate.”
—“NewsHour” With Jim Lehrer, January 21, 1998
Referring to his relationship with Monica Lewinsky, U.S.
President Bill Clinton claimed “there is not a sexual relation-
ship.” The Starr Commission later discovered that there “had
been” a sexual relationship, but that it had ended months
This article was published Online First December 12, 2016.
Todd Rogers and Richard Zeckhauser, Harvard Kennedy School, Har-
vard University; Francesca Gino and Michael I. Norton, Harvard Busi-
ness School, Harvard University; Maurice E. Schweitzer, Wharton
School of Business, University of Pennsylvania.
Correspondence concerning this article should be addressed to Todd
Rogers, Harvard Kennedy School, Harvard University, 79 JFK Street,
Cambridge, MA 02138. E-mail: Todd
R
og ers@hks.harvard.edu
before Clinton’s interview with Jim Lehrer. During the inter-
view, Clinton made a claim that was technically true by using
the present tense word “is,” but his statement was intended
to mislead: Jim Lehrer and many viewers inferred from Clin-
ton’s response that he had not had a sexual relationship with
Monica Lewinsky. We categorize Clinton’s claim as paltering:
the active use of truthful statements to create a false impres-
sion. We distinguish paltering from both lying by omission
and lying by commission, document the prevalence of palter-
ing, identify important consequences of paltering, and explore
why people prefer paltering to lying by commission.
Deception pervades human communication and interper-
sonal relationships (Bok, 1978): DePaulo et al. (1996) found
that people tell, on average, one or two lies per day. Though
many lies are harmless, some are significant and consequen-
tial. One domain in which deception can substantially change
outcomes is negotiations (Bazerman, Curhan, Moore, & Val-
ley, 2000; Boles, Croson, & Murnighan, 2000; Gaspar &
Schweitzer, 2013; Koning, Van Dijk, Van Beest, & Steinel,
2010; Lewicki, 1983; Olekalns & Smith, 2009; Schweitzer &
Croson, 1999; Shell, 1991; Tenbrunsel, 1998). Negotiations
are characterized by information dependence, and negotia-
tors can often exploit their counterpart by using deception
(Lewicki & Robinson, 1998; O’Connor & Carnevale, 1997).
Prior deception research has distinguished lying by com-
mission, the active use of false statements (e.g., claiming the
faulty transmission on one’s car works great), from lying by
omission, the passive act of misleading by failing to disclose
relevant information (e.g., failing to mention any information
about a faulty transmission). We make a novel contribution to
the deception literature by identifying a third, and common,
1
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
form of deception: paltering (a term initially highlighted in
this context by Schauer and Zeckhauser [2009]). Rather than
misstating facts (lying by commission) or failing to provide
information (lying by omission), paltering involves actively
making truthful statements to create a mistaken impression.
Though the underlying motivation to deceive a target may
be the same, paltering is distinct from both lying by commis-
sion and lying by omission. Unlike lying by omission, pal-
tering involves the active use of statements, and unlike lying
by commission, paltering involves the use of truthful state-
ments. Like lying by omission, paltering can involve failing
to disclose relevant information, but unlike lying by omission,
paltering involves the active disclosure of true but misleading
information: paltering enables would-be deceivers to actively
influence a target’s beliefs.
We investigate the prevalence of paltering and conjecture
that deceivers will often choose to palter rather than lie by
commission or lie by omission. A critical antecedent to en-
gaging in deception is self-justification (Schweitzer & Hsee,
2002), and a related concern is the need to preserve one’s
moral self-image (Aquino & Reed, 2002). By using truthful,
but misleading statements, those who palter may be able to
effectively mislead others while justifying their behavior and
maintaining a positive self-image. As a result, many deceivers
may prefer to palter than lie by commission. In addition, un-
like lying by omission, paltering does not require thetarget to
be complicit by failing to demand relevant information. That
is, paltering may be a common tactic, because deceivers have
abundant opportunities to palter, and because paltering is
relatively easy to justify.
Our investigation advances our understanding of deception
in several important ways. First, our research makes a con-
ceptual contribution by challenging the paradigm that has fo-
cused on the dichotomy between lies by omission and lies by
commission. Whereas prior work conceptualized deception as
involving dishonest statements (lying by commission) or rel-
evant omissions (lying by omission), we identify paltering as
a distinct and important type of deceptive behavior.
Second, we show that paltering is subject to prediction er-
ror. Palterers hold a mistaken mental model, failing to antic-
ipate how negatively the targets of their palters will perceive
them should they detect their deceit. As a result, paltering
can promote conflict. By failing to anticipate its adverse con-
sequences, disputants may be tempted to engage in paltering
and fail to appreciate how paltering can escalate conflict. As a
result, developing our understanding of paltering contributes
to our understanding of both deception and conflict.
Third, we describe an important distinction between two
different types of paltering: prompted (by a question) and un-
prompted. Targets perceive palters to be more unethical when
palters are offered in response to a direct question or prompt,
as opposed to when they are unprompted. This distinction
has implications for deception research, more broadly. Our
findings suggest that, at least in some cases, deceiving tar-
gets in response to a direct question is more unethical than
deceiving targets proactively.
Finally, we explore paltering in negotiations, a context
in which deception poses a particularly important challenge.
Our findings contribute to the negotiation literature by doc-
umenting a prevalent behavior that impacts both the negoti-
ation processes and negotiator outcomes. Though our exper-
iments focus on negotiation, we expect paltering to pervade
interpersonal interactions from romantic relationships to for-
eign affairs, whenever individuals or groups are tempted to
mislead others.
Across our studies, we investigate paltering in different
contexts (including face-to-face and online negotiations) and
participant samples (including experienced negotiators). We
show that paltering is common and that deceivers prefer to
palter than to lie by commission. In our studies, negotiators
who paltered obtained similar outcomes to those who lied
by commission, but deceivers found paltering easier to jus-
tify than lying by commission. Importantly, although those
who palter believe paltering to be more ethical than lying
by commission, once deceptions is exposed targets judge the
ethicality of the two forms of deception very similarly.
In some respects, however, paltering is very similar to other
forms of deception. Paltering enables deceivers to claim value,
but also increases the odds of an impasse and once exposed,
can cause significant reputational harm.
Deception in Negotiation
Deception is an integral part of human communication
(O’Sullivan, 2003). Though people often deceive others for
pro-social reasons (e.g., “Your haircut looks great” or “I en-
joyed reading your manuscript”; Levine & Schweitzer, 2014,
2015), self-serving deception is common. This is particularly
true in negotiations, because individuals can gain a strate-
gic advantage by misleading their counterpart (Anton, 1990;
Aquino, 1998; Carr, 1968; O’Connor & Carnevale, 1997;
Schweitzer & Croson, 1999; Schweitzer et al., 2005). De-
ception is also difficult to detect in face-to-face interactions
(Bond & DePaulo, 2006; Ekman & O’Sullivan, 1991; Ek-
man, O’Sullivan, & Frank, 1999). The opportunity to ex-
ploit a counterpart combined with the difficulty targets have
in detecting deception makes deception a pervasive feature
of negotiations (Murnighan, Babcock, Thompson, & Pillutla,
1999; Schweitzer & Croson, 1999). In one study, Murnighan
et al. (1999) found that over one-third of experienced nego-
tiators engaged in deception, and in a related study, Aquino
and Becker (2005) found that 53% of negotiators lied to their
counterpart.
Though several studies have distinguished lies according to
their content (e.g., Anton, 1990; Lewicki, 1983)
1
, the most
important distinction scholars have made with respect to de-
ception has been between lying by commission and lying by
omission (Bok, 1978; Gaspar & Schweitzer, 2013; O’Connor
& Carnevale, 1997; Spranca, Minsk, & Baron, 1991). Lying
by commission involves the use of false statements, whereas
lying by omission involves the omission of relevant informa-
tion (see Table 1). In general, lying by commission is viewed
more seriously, both legally and morally, than lying by omis-
sion (Shell, 1991; Spranca et al., 1991), and people appear to
be more willing to lie by omission than by commission. For
example, when individuals are not asked about a critical issue,
they often omit information, but when asked a direction ques-
tion they become far more likely to honestly reveal the critical
1
For instance, Lewicki and his colleagues (Lewicki & Robinson, 1998;
Lewicki & Spencer, 1991) identified five categories of questionable
negotiation tactics: (a) traditional competitive bargaining (e.g.,
high demands, low concessions); (b) misrepresentation of informa-
tion (i.e., misleading arguments); (c) bluffing (i.e., misleading in-
tentions); (d) information collection (i.e., trading favors or gifts for
information); and (e) influencing an opponent’s professional net-
work.
2
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
Table 1
Dimensions on Which Lying by Omission, Paltering, and Lying by Commission Differ
Dimension Lie by omission Palter Lie by commission
Aversiveness
Veracity of specific claim(s) None True False
Deceiver’s actions Passive Active Active
Effectiveness
Addresses the relevant issue No Yes, indirectly Yes, directly
Attempt to influence beliefs No Yes Yes
information (though some do resort to lying by commission;
Schweitzer & Croson, 1999; see also Olekalns & Smith, 2009).
For example, in a negotiation simulation involving the sale of
a computer with a faulty hard drive, Schweitzer and Croson
(1999) found that buyers who did not ask direct questions
were never informed about the faulty hard drive.
We introduce and investigate a novel form of deception:
paltering. To illustrate this form of deception, consider a re-
cruiter interested in hiring a new marketing manager. After
carefully sifting through more than 100 applications, the re-
cruiter identifies a small set of candidates with suitable back-
grounds to interview. Though many of the applicants are im-
pressive, after interviews have been completed, the recruiter
decides that only one candidate, Claire, has the requisite skills
and qualifications for the job. When the recruiter offers the
job to Claire and begins to negotiate the offer, the recruiter
could convey the false impression of having strong alterna-
tives (and hence more leverage). For example, the recruiter
might say, “There is a great deal of demand for this position
from a large number of impressive individuals. We received
more than 100 resumes, and I interviewed the ten with the
strongest credentials.” Though these statements are truth-
ful, they convey the false impression the recruiter has several
other well qualified candidates should she not accept the job
offer.
In contrast to paltering, lying by commission involves the
active use of false statement to mislead a target. For example,
the recruiter might lie by commission by stating that, “There
are three other individuals to whom I would happily offer this
position.” Both paltering and lying by commission are active.
They involve the use of statements to create a mistaken belief.
We conceptualize both paltering and lying by commission as
active acts of deception. In contrast to paltering and lies by
commission, lies by omission omit relevant information. For
example, if Claire were to remark, “You must have many other
qualified candidates,” the recruiter could lie by omission by
remaining silent and failing to correct Claire’s mistaken belief.
The active nature of paltering and lying by commission—
making statements—may cause targets and observers to judge
these acts more harshly than lies by omission (see Knobe,
2003; Leslie, Knobe, & Cohen, 2006).
Paltering as a Distinct Form of Deception
By engaging in deception, individuals can often advance
their economic interests, at least in the short-run. Deception,
however, entails risks and costs. If discovered, reputations and
long-term relationships will suffer, and the use of deception
can trigger a psychological cost. Individuals strive to maintain
a positive self-concept (Adler, 1930; Allport, 1955; Kruger
& Dunning, 1999), and the overt use of deception interferes
with their ability to preserve a moral self-image. Mazar et
al. (2008) introduced the term self-concept maintenance to
account for the competing concerns of self-interest and self-
concept to explain why people curb their dishonest behavior.
We build on self-concept maintenance theory to develop
our understanding of paltering. We postulate that potential
deceivers balance two competing concerns: how effective their
deceit will be and how aversive the use of deception will be
to their moral self-concept.
We conceptually distinguish paltering from both lying by
omission and lying by commission with respect to their effi-
cacy, and the extent to which they challenge the deceivers’
moral self-concept (see Table 1). With respect to efficacy, we
consider the extent to which deception is likely to effectively
influence the beliefs of the target individual. We expect active
forms of deception that use statements to shape false beliefs
(such as lies by commission and paltering) to be more effec-
tive than passive deception (lies by omission), for two reasons.
First, lies by omission require targets to be complicit in the
deception. For lies by omission to succeed, targets must hold
and make known relevant mistaken beliefs and/or fail to ask
relevant direct questions. Second, active forms of deception
harness conversational norms to shape false beliefs. Both pal-
tering and lies by commission communicate information that
is relevant and informative. Even if targets were initially un-
sure or skeptical, paltering and lies by commission can lead
targets to form false beliefs.
We also predicted differences among the three forms of de-
ception with respect to their tendency to allow deceivers to
maintain their moral self-concept; the three forms of decep-
tion afford different opportunities for justification, which is a
critical antecedent for the deception process (Gino & Ariely,
2012; Schweitzer & Hsee, 2002; Shalvi, Gino, Barkan, & Ayal,
2015). We expect passive deception, lies by omission, to pose
the smallest challenge to one’s moral self-image. Individuals
can justify lying by omission by pointing to the fact that they
did not change the target’s beliefs, that the target was respon-
sible for failing to investigate the relevant issue, and that they
did not actively mislead the target. In general, passive forms
of deception are considered more moral than active forms of
deception (Spranca, Minsk, & Baron 1991).
Compared to lying by commission, we expect paltering to
pose a lesser challenge to one’s moral self-image. Deceivers
who palter can justify their behavior by pointing to the fact
that they made truthful statements. Deceivers who lie by
commission, however, are unable to employ the same justifi-
cation.
Taken together, we expect paltering and lying by commis-
sion to be similarly effective, but because paltering involves
the use of truthful statements and lying by commission in-
volves the use of false statements, we expect lying by com-
3
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
mission to be more aversive to would-be deceivers, and we
postulate that individuals will prefer to palter than lie by
commission in a distributive negotiation (Hypothesis 1 ).
A Broken Mental Model: Palterers See their
Behavior as More Ethical than Targets Do
We expect targets of paltering, however, to view paltering
as far less ethical than palterers do. Whereas palterers are
likely to focus on their use of truthful statements to justify
the ethicality of their behavior, we expect targets to focus
on having been actively deceived to conclude that the use of
paltering was unethical.
Deceivers who engage in paltering are likely to engage in
motivated reasoning. Self-interest often guides how individ-
uals perceive the morality of their own behavior (Kronzon
& Darley, 1999; Uhlmann, Pizarro, Tannenbaum, & Ditto,
2009). For example, people may engage in morally question-
able behaviors but rationalize their behavior in a way that
allows them to think of themselves as moral (Bandura, 1991;
Chance, Norton, Gino, & Ariely, 2011; Mazar, Amir, & Ariely,
2008). Deceivers who lie by commission are constrained in
their ability to justify their behavior, because they used state-
ments that were explicitly untrue. Deceivers who palter, how-
ever, can focus on their use of truthful statements and dis-
count the misleading consequences or attribute the misleading
inference to the target (who should have paid closer attention
to exactly what the deceiver was saying). Thus, deceivers who
palter are likely to justify their use of deception more readily
than deceivers who lie by commission. As a result, we expect
deceivers who palter to judge their behavior as more moral
than deceivers who lie by commission (Hypothesis 2).
Targets of deception, however, may be unlikely to reach
the same conclusion. We expect targets of paltering to blame
deceivers for actively influencing their beliefs and misleading
them. That is, we expect targets of paltering and targets of
lies by commission to similarly apportion blame when the de-
ception is revealed. We hypothesize that compared to telling
the truth, both paltering and lying by commission will cause
substantial reputational damage to would-be deceivers when
targets learn the truth (Hypothesis 3 ).
The Costs and Benefits of Paltering
We expect negotiators who palter to gain at least a short-
term benefit from misleading their counterpart. Negotia-
tions are characterized by information dependence (Kelley
& Thibaut, 1969); to reach agreement, negotiators must ex-
change information. At the same time, negotiators seek to
claim value. By misleading a counterpart, negotiators can in-
fluence a target’s beliefs and increase their personal gains at
the target’s expense (Gaspar & Schweitzer, 2013; Schweitzer
et al., 2005). Thus, deception can enable negotiators to gain
an advantage (Chertkoff & Baird, 1971) and claim a larger
share of total profit (O’Connor & Carnevale, 1997; Schweitzer,
Brodt, & Croson, 2002). We expect paltering to be a partic-
ularly effective form of deception because the use of active,
truthful statements is likely to both distort a target’s beliefs
and be very difficult to detect. Thus, in distributive nego-
tiations we expect paltering to enable negotiators to claim
greater profits than telling the truth (Hypothesis 4 ). In fact,
we expect deceivers who palter to gain an advantage similar
to deceivers who lie by commission. Specifically, we expect
deceivers who palter and deceivers who lie by commission to
extract similar concessions and claim similar amounts of sur-
plus.
Paltering, however, may also increase the likelihood of im-
passe when a positive bargaining zone exists. By distorting
the information-sharing process, paltering deprives targets of
complete and accurate information. As a result, negotiators
may fail to identify opportunities to reach a deal. In other
research, scholars have found that the absence of accurate in-
formation can increase the likelihood of an impasse (Pinkley,
Griffith, & Northcraft, 1995; Thompson, 1991). As a result,
we hypothesize that relative to truth tellers, for negotiations
with a positive bargaining zone
2
negotiators who palter in-
crease the likelihood of reaching an impasse (Hypothesis 5 ).
In our investigation, we also consider whether or not the
target of deception asked a direct question. In general, targets
of deception may or may not seek relevant information. For
example, a used car buyer may or may not ask about the past
accident history for the vehicle. We term cases in which the
target of deception seeks relevant information (e.g., by asking
a direct question) and the deceiver actively misleads the buyer
as prompted deception. We term cases in which the deceiver
proactively misleads the target as unprompted deception (e.g.,
the deceiver volunteers misleading information).
Given our main interest in paltering, in this paper we com-
pare prompted and unprompted paltering. We postulate that
prompted paltering will be judged to be less ethical than un-
prompted paltering. Prompted deception violates conversa-
tional norms, and actively shifts beliefs about a topic the
target identified as uncertain and relevant to their decision
process. As a result, we hypothesize that individuals will
judge prompted palters to be less ethical than unprompted
palters (Hypothesis 6).
The Present Research
We tested these hypotheses in two pilot studies and six
experiments. Across our studies, we contrast paltering with
both lying by commission and lying by omission, and demon-
strate that paltering is a distinct form of deception. We begin
by demonstrating that the concept of paltering is both readily
comprehensible and easy for laypeople to distinguish from ly-
ing by omission and lying by commission (Pilot Study 1). We
also investigate the prevalence of paltering among experienced
negotiators. We find that experienced negotiators report that
they engage in paltering as often as they lie by omission, and
more often than they lie by commission (Pilot Study 2).
Supporting Hypothesis 1, we find that would-be deceivers
prefer to palter than to lie by commission (Study 1). In a face-
to-face negotiation (Study 2), we compare the use of paltering
to the use of lying by commission and test Hypotheses 3, 4 and
5. We find that paltering, like lying by commission, enables
negotiators to claim value, but that both paltering and ly-
ing by commission, once revealed, have substantial long-term
reputational consequences. In Study 3, we replicate an aspect
of Study 2 that tests Hypothesis 3 and find that those who
palter can suffer reputational consequences akin to the conse-
quences of those who lie by commission when the deceptions
are detected. Studies 4a and 4b test Hypothesis 2 and find
that palterers perceive their deception to be significantly more
2
In negotiations with a negative bargaining zone, deception may
actually reduce impasses (Kray, Kennedy, & Van Zant, 2014).
4
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
moral than their counterparts do. Finally, in Study 5, we con-
trast prompted palters and unprompted palters. Supporting
Hypothesis 6, we find that participants judged palters that
were prompted by a question to be significantly less ethical
than unprompted palters.
Pilot Study 1: Laypeople Distinguish between
Paltering and Other Forms of Deception
In Pilot Study 1, we examine whether laypeople recognize
that paltering is different from two other common forms of
deception: lying by commission and lying by omission. In the
study, we provide participants with definitions of paltering,
lying by commission, and lying by omission, and then describe
a series of deceptive acts and ask participants to categorize
them.
Method
Participants. We recruited 100 participants (M
age
=
35.9, SD = 12.63; 48% female) via Amazon’s Mechanical Turk
using an announcement that offered to pay them $0.75 and re-
quired that they be located in the United States. This sample
size was chosen in advance somewhat arbitrarily. We analyzed
these data after all participants had completed the study, and
we report all measures.
Design. We presented participants with the following defi-
nition of each type of deception that can occur in a negotiation
setting:
There are at least three ways negotiators might mislead
their counterparts.
First, negotiators could mislead with active commission.
That is, they could actively say untrue facts to their coun-
terparts. For example, imagine that over the last 10 years
your sales have grown consistently, but that next year you
expect sales to be flat. If asked by your counterpart “How
do you expect sales to be next year?” misleading through
active commission would involve replying with something
like “I expect sales to grow next year.”
Second, negotiators could mislead with active paltering.
That is, they could actively say truthful facts that know-
ingly lead their counterparts to false conclusions. For ex-
ample, imagine that over the last 10 years your sales have
grown consistently, but that next year you expect sales to
be flat. If asked by your counterpart “How do you expect
sales to be next year?” misleading through an active palter
would involve replying with something like “Well, as you
know, over the last 10 years our sales have grown consis-
tently.” This specifically does not highlight your expecta-
tion that sales this coming year will be flat, but you know
it is likely to create the impression in your counterpart that
sales will grow.
Third, negotiators could mislead with passive omission.
That is, they could passively fail to correct a mistaken be-
lief that they know their counterpart holds. For example,
imagine that over the last 10 years your sales have grown
consistently, but that next year you expect sales to be flat.
If your counterpart makes a statement like “Since sales have
gone up the last 10 years, I expect them to go up next year”
misleading through passive omission would entail you not
actively correcting this false belief.
Next, participants answered three comprehension check
questions presented in random order. The questions were:
“Which of the following involves saying truthful statements
that you expect will lead your counterpart to believe some-
thing that is untrue? Active paltering, passive omission, ac-
tive commission.” “Which of the following involves saying
untruthful statements that you expect will lead your counter-
part to believe something that is untrue? Active paltering,
passive omission, active commission.” And, “Which of the
following involves failing to correct an untrue belief that a
counterpart holds? Active paltering, passive omission, ac-
tive commission.” Participants then read descriptions of nine
different deceptive acts (reported in supplemental online ma-
terials). After reading about each deceptive act, participants
were asked to classify each one as either an “active palter”
(palter), “active commission” (lie by commission), or “passive
omission” (lie by omission). For example, one of the scenarios
read:
Imagine that the following two statements are true
about a car that you owned for one year: a. Twice
in the last year this car would not start and both times
you had to have a mechanic fix it; b. This car drives
very smoothly and handles very well. Just last week it
started up with no problems when the temperature was
5 degrees Fahrenheit.
Next, participants read three different negotiation ex-
changes that involved different types of deception. We asked
participants to classify the deception as one of the three forms
of deception. For example:
1. Imagine that a potential buyer says, “This car seems
like it works perfectly. I expect it has not had any me-
chanical problems.”
If the potential then buyer asks you, “Has this car ever
had problems?”
If you replied “This car has never had problems” you
would be misleading by: Active paltering, passive omis-
sion, active commission.
2. Imagine that a potential buyer says, “This car seems
like it works perfectly. I expect it has not had any
mechanical problems.”
If the potential buyer then asks you, “Has this car ever
had problems?”
If you replied “This car drives very smoothly and han-
dles very well. Just last week it started up with no prob-
lems when the temperature was 5 degrees Fahren-
heit.” you would be misleading by: Active paltering,
passive omission, active commission.
3. Imagine that a potential buyer says, “This car seems
like it works perfectly. I expect it has not had any
mechanical problems.”
If the potential buyer then moves on to talk about a
different topic.
If you did not correct the potential buyer’s mistaken
belief that the car has not had mechanical problems
you would be misleading by: Active paltering, passive
omission, active commission.
Across participants, we randomized the order of the sur-
vey pages, the scenario questions, and the multiple-choice an-
swers.
5
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
Results
Eighty-three percent of participants answered all three of
the comprehension questions correctly. Sixty-three percent
of participants answered all nine scenario questions correctly,
and the most common number incorrect was one: on average,
participants answered 7.9 (SD = 1.38) out of nine questions
correctly.
Among participants, 73% correctly answered all three pal-
tering questions, 76% correctly answered all three questions
involving lies by omission, and 75% correctly answered all
three questions involving lies by commission. On average,
participants answered 2.58 (SD = 0.79) out of three palter-
ing questions correctly, 2.67 (SD = 0.67) out of three lie-by-
omission questions correctly, and 2.65 (SD = 0.7) out of three
lie-by-commission questions correctly. Participants’ accuracy
in classifying the type of deception did not differ across the
three types of deception, Hotelling F (2, 98) = 0.99, p = 0.37.
Discussion
This first pilot study reveals that laypeople can discrimi-
nate among paltering, lying by omission, and lying by com-
mission. Moreover, participants were as accurate in classify-
ing paltering as they were in classifying the two other forms
of deception.
Pilot Study 2: Experienced Negotiators Palter
Having confirmed that laypeople can distinguish paltering
from lying by omission and lying by commission, we con-
ducted a second pilot study to assess how often experienced
negotiators palter and their evaluations of the ethicality of
this tactic.
Method
Participants. Participants in this study were enrolled
in an executive education course at Harvard Business School
that focused on advanced negotiation strategies. They were
all mid- to senior-level managers from a broad cross-section of
industries. All 184 executives, all of whom negotiate as part of
their normal activities, participated in the study. Because we
wanted to keep the questionnaire as short as possible, we did
not collect demographic information. Participants were not
compensated. We analyzed this data after all participants
had completed the study, and we report all measures.
Procedure. As in Pilot Study 1, participants read defini-
tions of the three forms of deception. The only difference in
this study is that we eliminated the words active and passive
from the definitions we provided (but used these qualifiers
in the questions we asked afterwards). Participants then an-
swered three comprehension check questions. For each form
of deception (palter, lie by omission, lie by commission), we
then asked participants (a) how often in negotiation they mis-
lead their counterpart using this form of deception (response
options: most of their negotiations, some of their negotia-
tions, or few of their negotiations); (b) when they do mislead
their counterparts with each form of deception, whether they
think they are being honest or dishonest; and (c) when they
do mislead their counterparts using each form of deception,
do they do so because they think this will allow them to get
a better deal, or not.
Results
All participants passed the three comprehension check
questions, suggesting that they understood the difference be-
tween palters, lies by omission, and lies by commission.
Many of these experienced negotiators (52%) reported that
they paltered in some or most of their negotiations. About
the same proportion reported that they paltered in some or
most of their negotiations as reported that they lie by omis-
sion in some or most of their negotiations (57%) (McNemar
test of significance: χ
2
= 2.08, p = 0.150)
3
. A much smaller
percentage reported that they lie by commission than pal-
tered in some or most of their negotiations (21%), (McNemar
test of significance: χ
2
= 52.56, p < 0.001)
More of these negotiators indicated that they perceived
their palters to be honest (32%) than indicated that they
perceived their lies by omission to be honest (23%; McNe-
mar test of significance: χ
2
= 4.92, p = 0.026). Similarly, a
greater proportion indicated that they perceived their palters
to be honest than indicated that they perceived their lies by
commission to be honest (5%; McNemar test of significance:
χ
2
= 48.08, p < 0.001). A greater proportion indicated that
they perceived their lies by omission to be honest than in-
dicated that they perceived their lies by commission to be
honest, McNemar test of significance: χ
2
= 27.52, p < 0.001.
When they palter, most of these negotiators (88% of them)
do so in an attempt to get a better deal. This did not dif-
fer from the proportion of these negotiators reporting that
getting a better deal was their motivation when they lied by
commission (84%; McNemar test of significance: χ
2
=2.00,
p=0.16 ). Similarly, this proportion did not differ from the
proportion of these negotiators reporting that getting a better
deal was their motivation when they lied by omission (91%;
McNemar test of significance: χ
2
= 1.47, p = 0.23).
Discussion
These results show that experienced negotiators commonly
use palters, that they believe palters to be strategically ad-
vantageous, and that they think palters are more ethically
acceptable than both lies by omission and lies by commission.
Study 1: Paltering Is Preferred Over
(More Lucrative) Lying by Commission
In Pilot Studies 1 and 2, laypeople and experienced nego-
tiators distinguish paltering from both lying by omission and
lying by commission. Having demonstrated that paltering is
a distinct deception tactic and that it is often used in nego-
tiation, we now examine whether people prefer it over lying
by commission—as suggested by the finding in Pilot Study
2 regarding the frequency with which paltering is used. We
focus on lying by commission as a comparison since it is the
deception tactic known in the literature as leading to the rela-
tively best negotiation outcomes. Moreover, the opportunity
to palter or lie by commission is always present. In contrast,
the opportunity to lie by omission is limited. Deceivers can
only lie by omission when the target of deception holds and
communicates a relevant false belief and/or fails to ask a rel-
evant question. That is, compared to lies by commission and
3
We use the McNemar test of significance because it is the most
appropriate version of a chi-square test for within-subjects data.
6
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
paltering, deceivers have fewer opportunities to engage in lies
by omission, especially when they interact with experienced
counterparts.
In Study 1, we investigate whether potential deceivers find
paltering to be more ethically acceptable than lying by com-
mission, as our findings in Pilot Study 2 suggest. To as-
sess this relative preference, we explore whether participants
would be willing to forgo profit to palter rather than lie by
commission. That is, we investigate whether or not potential
deceivers are willing to pay to avoid lying by commission.
Discussion
Participants. We recruited 550 participants (M
age
=
35.15, SD = 11.08; female=53%) via Amazon’s Mechanical
Turk. The announcement offered to pay participants $0.36,
and required that they be located in the United States. This
sample size was chosen to have sufficient statistical power as
determined based on pilot testing. We analyzed this data af-
ter all participants had completed the study, and we report
all measures and manipulations.
Design. Participants are told to imagine that they are try-
ing to sell a used car on eBay.com and that if they succeed in
selling the car they will receive $1.00 in bonus compensation.
Participants are told that they are motivated to make the sale
and that the following two statements are true: “Twice in the
last year this car would not start and both times you had to
have a mechanic fix it” and “This car drives very smoothly
and is very responsive. Just last week it started up with no
problems when the temperature was 5 degrees Fahrenheit.”
Participants are told that a potential buyer emails and asks,
“Has this car ever had problems?” We randomly assigned
participants to one of two conditions. In each condition, par-
ticipants choose to send one of two email messages: an honest
message or a misleading message. In the Lie by Commission
condition, participants choose between the truth (“Twice in
the last year this car would not start and both times I had to
have a mechanic fix it”) and a lie by commission (“This car
has never had problems”). In the Palter condition, partici-
pants choose between the truth (“Twice in the last year this
car would not start and both times I had to have a mechanic
fix it”) and a palter (“This car drives very smoothly and is
very responsive. Just last week it started up with no problems
when the temperature was 5 degrees Fahrenheit.”).
Before the participants make a choice, they are told that
their answer will affect their probability of success. Partic-
ipants in both conditions have a 30% chance of selling the
car and earning the $1.00 bonus payment if they choose to
tell the truth. In the Lie by Commission condition, partici-
pants have an 80% chance of selling the car and receiving the
$1.00 bonus compensation if they choose to mislead (i.e., lie
by commission). In the Palter condition, participants have
only a 60% chance of selling the car and receiving the $1.00
bonus compensation if they choose to mislead (i.e., palter).
A random number generator determines whether or not par-
ticipants “make the sale” and earn the bonus payment based
on the response participants’ decide to send. That is, partic-
ipants in the Lie by Commission condition reap an expected
value of $0.80 if they choose to lie by commission. Partici-
pants in the Palter condition reap an expected value of $0.60
if they choose to palter. The expected value of choosing to
tell the truth in both conditions is $0.30.
Participants then indicate how honest (1=Not at all honest,
7=Very honest), ethical (1=Not at all ethical, 7=Very ethi-
cal), and deceptive (1=Not at all deceptive, 7=Very decep-
tive) the misleading option they were offered is. (In this study,
our ethicality index included “ethical” rather than “trustwor-
thy,” because it is a better fit in our experimental context.)
Results
We find that participants in the Palter condition choose
to mislead more often (71%) than did those in the Lie by
Commission condition (55%), χ
2
(1) = 14.58, p < 0.001. Mea-
sures of honesty, ethicality, and deceptiveness (reverse-coded)
were highly correlated in both the palter (α = .79, p < 0.001)
and the lie by commission (α = .88, p < 0.001) conditions
so we take the average of these measures to form an eth-
icality index. This index reflects participants’ perceptions
of the ethicality of the single option they were offered for
misleading the prospective buyer. Participants in the Pal-
ter condition rated the ethicality of the palter option, while
participants in the Lie by Commission condition rated the
ethicality of the Lie by Commission option. Participants in
the Palter condition reported that the deceptive option they
were offered to mislead the potential buyer was of higher
ethicality (M = 4.05, SD = 1.36) than did participants in
the Lie by Commission condition (M = 2.12, SD = 1.42),
β
1
= 1.93, p < 0.001, Cohen’s d=1.39.
When we add the ethicality index as an independent vari-
able in a logit model in which condition assignment is the
other independent variable and choosing the misleading op-
tion is the dependent variable, the relationship between condi-
tion assignment and choosing the misleading option became
insignificant (β
1
= 0.16, SE = 0.269, p = 0.410). At the
same time, the indirect effect of ethicality remained signifi-
cant (β
1
= 0.455, SE = 0.077, p < 0.001). To test the sig-
nificance of the indirect effect of ethicality on choosing the
misleading option, we used the Sobel-Goodman bootstrap-
ping method (Preacher, K. J. & Hayes, A. F. 2004). The
resulting 95% confidence interval for the bias-corrected indi-
rect effect did not contain zero (lower bound=0.249, upper
bound=0.111; confidence interval without bias correction:
lower bound=0.244, upper bound=0.105). This is consis-
tent with an interpretation that perceived ethicality of the
option to mislead the potential buyer mediates the effect of
condition assignment on choosing the option to mislead.
Discussion
Consistent with Hypothesis 1, participants preferred palter-
ing to lying by commission. When choosing between telling
the truth and lying by commission, participants were more
willing to palter than they were to lie by commission—even
though the expected value of paltering was substantially lower
than the expected value of lying by commission. This result is
particularly noteworthy given that this experiment was con-
ducted in an anonymous environment (Amazon’s Mechanical
Turk). Many factors that deter lying by commission in natu-
ral settings were not present in this experiment: participants
did not know the identity of their bargaining partners, they
were not in the physical presence of their bargaining part-
ners, and they had no chance to encounter their bargaining
partners again. Moreover, participants were faced with only
hypothetical choices. For these reasons, our findings offer a
conservative test of the extent to which people find lying by
commission less palatable than paltering. Importantly, we
also found that participants preferred paltering over lying by
7
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
commission because they feel less ethical lying by commission
than paltering.
Study 2: Face-to-Face Negotiation
In Study 2, we extend our investigation by exploring the
potential costs and benefits of paltering and lying by commis-
sion in a face-to-face negotiation. Both tactics involve active
attempts to mislead. We assess whether paltering, like lying
by commission, offers short-term benefits (gaining better out-
comes) but incurs longer-term costs if targets become aware
that they have been deceived (reputational harm). These
results would point to an ironic pattern: though negotia-
tors seem to prefer paltering over lying by commission, when
the deceptions are discovered negotiators experience the same
reputational cost from paltering as they do from lying by com-
mission.
Method
Participants. We recruited 80 students (M
age
=
22.11, SD = 3.49; 60% female) from a university in the north-
eastern United States to participate in a study in exchange for
a $7 payment and the opportunity to earn additional money
during the experiment. Participants reported an average of
2.75 years of work experience. We used an intensive schedul-
ing process that matched each participant with a confederate.
Each dyad negotiated face-to-face in a separate room. This
procedure enabled us to measure reactions to face-to-face de-
ception in a controlled environment, but the intensive nature
of the study limited our recruitment to 80 participants. We
recruited as many participants as we could schedule during
a summer session. We analyzed this data after all partici-
pants had completed the study, and we report all measures
and manipulations.
Design. After participants arrived at the laboratory, they
were informed that they would take part in a negotiation
study. They were told that they would be randomly assigned
to the role of either buyer or seller. In reality, we assigned ev-
ery participant to the role of seller, and we paired each seller
with a confederate buyer. We assigned participants to one
of three between-subjects conditions: Truth, Lie by Commis-
sion, and Palter. The confederate-buyers’ responses to par-
ticipants’ questions during the negotiation differed depending
on condition.
Procedure. Participants and confederates arrived at the
experiment at the same time, and everyone checked in with
the experimenter. The experimenter then assigned each per-
son to a role. Though the process was designed to appear ran-
dom, the experimenter assigned every participant to the role
of seller and every confederate to the role of buyer. The ex-
perimenter paired each participant (seller) with a confederate
buyer and assigned each dyad to a group study room, where
both the confederate-buyer and the participant-seller received
packets of materials. The confederate-buyer’s packets con-
tained background materials, comprehension questions, a
Deal Sheet, a bonus payment sheet, a sealed folder containing
the answers to the comprehension check, and a sealed folder
containing a post-negotiation survey. The participant-sellers’
packets contained background materials, comprehension ques-
tions, a Deal Sheet, a bonus payment sheet, a sealed folder
containing the answers to the comprehension check, a sealed
folder containing an Immediate Post-Negotiation survey, and
a sealed folder containing a Full Disclosure Post-Negotiation
survey (see supplemental materials for all materials).
A common instruction sheet indicated that since the buyer
had one fewer sheet to complete, the buyer would be in
charge of managing time. This aspect of our design gave
the confederate-buyer some control over the negotiation pro-
cess. We asked both parties to read through their background
information. Both the participant-seller and the confederate-
buyer then answered a series of multiple-choice comprehension
check questions to ensure that they understood the material.
They used the answer sheet to self-check their comprehension
check answers. Once they had verified their answers, they
proceeded to the negotiation.
In the negotiation, we used a modified version of the Hamil-
ton Real Estate negotiation (Malhotra, 2010). We asked
participant-sellers to imagine themselves as the owner of a
property they were looking to sell. They were told that the
value of the land varied greatly depending upon what the
buyer planned to do with it. If the land were used for a res-
idential development, it would be worth $36-44 million. If it
were used for luxury condominiums, it would be worth $44-52
million. If it were used for commercial development, it would
be worth more than $60 million. We informed participant-
sellers that they would earn a bonus payment according to
the following schedule:
You will report your offer: the amount you are willing
to accept to sell the property (between $38 million and
$60 million).
The BUYER will report her/his offer: the amount
s/he is willing to pay (between $38 million and $60
million).
If the amount of your offer is LESS than the amount
of the BUYER’s offer, you will reach a deal.
The price will be the average of your two prices.
If the amount of your offer is MORE than the amount
of the BUYER’s offer, you will NOT reach a deal.
You will receive a cash bonus for a deal. The higher
the deal price, the bigger the bonus. You will earn
$0.50 in bonus cash for every $1 million dollars over
$38 million that the final deal price is. For example,
if the deal price is $40 million dollars, you will earn
bonus cash of $1. If the deal price is $60 million
dollars, you will earn bonus cash of $11.
If you do not reach a deal at the end of the negotiation,
you will not earn any bonus cash.
We prompted the participant-seller to ask the confederate-
buyer two questions: (1) “Are you negotiating with other
parties as well?” (2) “Are you going to use the property
for commercial development?” The participant-seller knew
that the confederate-buyer ran a residential development firm.
They did not know that the confederate-buyer intended to
develop the land for commercial purposes.
The confederate-buyer’s response to this question fell un-
der one of three predetermined conditions. In the Truth con-
dition, confederate-buyer told participant-sellers that they
planned to develop the land for commercial use. In the
8
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
Lie by Commission condition, the confederate-buyer told the
participant-seller that they planned to develop the land for
residential use. In the Palter condition, the confederate-buyer
emphasized their past experience in the residential market
and avoided stating a specific development plan. That is,
they used true statements to create a false impression. The
confederate-buyer received specific instructions and training
for how to deliver each type of answer (from one of the au-
thors). For example, in the Palter condition, their first re-
sponse was “We have only ever developed residential property
before.” (See supplemental materials for more details on how
confederate-buyer was coached.)
After the negotiation ended, confederate-buyer and
participant-seller filled out separate Deal Sheets and turned
them face down so that the other party could not see what
they had written. These Deal Sheets determined the to-
tal payoff for each participant, according to the incentive
scheme described above. The confederate-buyer was always
instructed to write $60 million as the highest price they would
pay for the property (their willingness-to-pay). We instructed
the participant-seller to write the lowest price they would be
willing to accept for the property.
After the participant and confederate completed the Deal
Sheets, the participant-seller completed the Immediate Post-
Negotiation survey to assess their perceptions of their
confederate-buyer. In this survey, they reported how much
they trusted their counterpart (their confederate-buyer) on 7-
point Likert scales (1: Not at all, 7: Completely), what they
thought their confederate-buyer intended to do with the prop-
erty (commercial, luxury condo, residential, no idea), how
certain they were of their answer regarding their confederate-
buyer’s intentions (7- point Likert scale ranging from Not at
all to Completely sure), if they would negotiate with their
confederate-buyer again in the future (7-point Likert scale
ranging from Definitely would not to Definitely would), and
some additional demographic questions.
After the participant-seller completed the Immediate Post-
Negotiation survey, they received more information about
the negotiation. Specifically, they opened an envelope that
revealed their (confederate) buyer’s true intentions: to use
the property for commercial use. That is, each participant-
seller then learned that their confederate-buyer either had
been honest or had misled them either by paltering or lying
by commission. The participant-seller then completed a Full
Disclosure Post-Negotiation survey.
In this survey, we again asked the sellers how much they
trust their counterpart (the confederate-buyer) on a 7-point
Likert scale (1: Not at all, 7: Completely), to rate their
confederate-buyer’s honesty (1: Very Dishonest, 7: Very
Honest), to report an open-ended overall impression of their
confederate-buyer, and if they would negotiate with their
confederate- buyer again in the future (7-point Likert scale
ranging from Definitely would not to Definitely would). Si-
multaneously, the confederate-buyer filled out their own post-
negotiation survey, which asked them to report if their
participant-seller asked them about their intentions for de-
veloping the property, how they responded to the question
(truth, palter, lie by commission), if they discussed specific
offer values with their participant-seller during the negotia-
tion, and any additional comments they might have.
After the participant-seller submitted responses, both they
and the confederate-buyer filled out bonus payment sheets
and found out what their counterpart had written on the
Deal Sheet. After all of this paperwork was completed, the
confederate-buyer and the participant-seller gathered up all
of the materials, returned the materials to the lab manager,
were paid, and received debriefing information.
Results
We first report analyses of final prices. Then, we report how
much participants trusted their counterpart immediately after
negotiating and again after they learned about their counter-
part’s true intentions.
Seller willingness-to-accept. Three participant-sellers
in the Truth condition reported willingness-to-accept prices
that were higher than $60 million, the highest value in the
zone of agreement. We include these responses in our anal-
yses by recoding their willingness to accept as $60 million.
Excluding them does not change the primary results; see sup-
plemental materials. To control for the possibility that there
were main effects by the research assistants who served as the
confederate-buyer, in all of our analyses we control for the
research assistant.
The three conditions resulted in significantly different
willingness-to-accept prices, F (2, 80) = 25.59, p < 0.001.
First, participant-sellers in the Lie by Commission condi-
tion (M=$45.23 million, SE=0.92) accepted a lower price
than those assigned to the Truth condition (M =$53.64 mil-
lion, SE=0.886), β = 8.41, SE = 1.28, p < 0.001, Cohen’s
d=1.57. Second, participant-sellers in the Palter condition
(M =$46.46 million, SE = .87) were willing to accept a lower
price than those in the Truth condition (M =$53.64 million,
SE = 0.89), β = 7.18, SE = 1.25, p < 0.001, Cohen’s
d=1.41. Third, participant-sellers in the Lie by Commission
condition were willing to accept amounts that were not signif-
icantly different from the price sellers in the Palter condition
were willing to accept, β = 1.23, SE = 1.27, p = 0.33. That
is, participants who were deceived, whether by lying by com-
mission or by paltering, accepted lower prices. These results
support Hypothesis 3, which predicted that in distributive ne-
gotiations, paltering, as compared to telling the truth, would
enable negotiators to claim greater profits. In fact, we hy-
pothesized, paltering would increase value-claiming as much
as would lying by commission.
Immediate post-negotiation seller perceptions. The
three conditions resulted in significantly different post-
negotiation seller perceptions, F (2, 80) = 106.31, p < 0.001.
Participant- sellers in the Truth condition were more likely
to believe that their confederate-buyers were going to use the
property for commercial purposes (M =92%, SE = 0.048)
than were those in the Palter condition (M =8%, SE =
0.047), β = 0.84, SE = 0.067, p < 0.001. Participant-sellers in
the Truth condition were also more likely to believe that their
confederate-buyers were going to use the property for com-
mercial purposes than those in the Lie by Commission condi-
tion (M = 3.0%, SE = 0.05), β = 0.89, SE = 0.07, p < 0.001.
Those in the Palter and Lie by Commission conditions did
not differ in their beliefs regarding how likely their buyer was
to develop the property for commercial use, β = 0.05, SE =
0.07, p = 0.45. That is, lying by commission and paltering
similarly distorted participants’ beliefs.
Immediately after the negotiation concluded, and before
participants learned the truth, participants across the three
conditions were similarly interested in negotiating with their
counterpart in the future. Participant-sellers in the Truth
condition were equally interested in negotiating again with
their confederate-buyers (M =5.78, SE = 0.195), as were
9
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
Table 2
Mean (and Standard Deviations) of the Main Variables Measured by Condition, Study 3
Condition Unethical Behavior Unethical buyer Trust in buyer Likely to negotiate again
Palter condition 4.30 (1.62) 4.49 (1.62) 2.54 (1.61) 3.44 (1.68)
Honest condition 3.24 3.58 (1.82) 3.54 (1.76) 4.22 (1.60)
Lie by Commission condition 4.61 (1.66) 4.45 (1.72) 2.18 (1.49) 3.45 (1.84)
those in the Palter condition (M =5.48, SE = 0.191), β =
0.30, SE = 0.27, p = 0.28. Participant-sellers in the Truth
condition were equally interested in negotiating again with
their confederate-buyers as were those in the Lie by Com-
mission condition (M =5.38, SE = 0.202), β = 0.40, SE =
0.28, p = 0.16. Those in the Palter and Lie by Commission
conditions also did not significantly differ, β = 0.10, SE =
0.280, p = 0.72. Analyzed using ANOVA, the three condi-
tions do not differ significantly from each other, F (2, 80) =
1.10, p = 0.34.
Before deception was revealed, participant-sellers did not
differ across conditions in how much they trusted their
confederates-buyers. Participant-sellers in the Truth con-
dition did not trust their confederate-buyers (M =4.67,
SE=0.23) more than did those in the Palter condition
(M =5.05 , SE = 0.22), β = 0.385, SE = 0.32, p = 0.23.
Participant-sellers in the Truth condition did not trust their
confederate-buyers more than did those in the Lie by Com-
mission condition (M =4.82, SE = 0.23), β = 0.16, SE =
0.33, p = 0.66. Neither did those in the Palter and Lie by
Commission conditions differ significantly, β = 0.23, SE =
0.32, p = 0.48. Analyzed using ANOVA, the three condi-
tions do not differ significantly from each other, F (2, 80) =
0.74, p = 0.48.
Full disclosure post-negotiation seller perceptions.
The three conditions differ significantly in the full disclo-
sure post-negotiation seller perceptions, F (2, 79) = 43.5, p <
0.001.
4
After the confederate-buyers’ true intentions (to
redevelop the property for commercial use) were fully dis-
closed, participant-sellers in the Truth condition were less
likely to believe that their confederate-buyers were dishonest
(M =5.99, SE = 0.29) than were participants in both the Pal-
ter condition (M =2.98, SE = 0.29), β = 3.01, SE = 0.42, p <
0.001, Cohen’s d=1.57, and the Lie by Commission condition
(M =2.32, SE = 0.30), β = 3.67, SE = 0.42, p < 0.001. Those
in the Palter and Lie by Commission conditions did not differ
significantly, β = 0.657, SE = 0.42, p = 0.12. These results
support Hypothesis 3, which predicted that, after deception is
revealed, both paltering and lying by commission would incur
substantial reputational damage.
To assess how disclosing the truth affected participant-
sellers’ interest in negotiating again with the confederate-
buyers, we conducted a repeated measures within-between
ANOVA where the question about the participant-sellers’
interest in negotiating again in the future with their
confederate-buyers is asked twice as the within-participant
factor. We asked participants about their interest in negoti-
ating with their counterpart before we disclosed the truth and
again after we disclosed the truth. The between-participant
4
One participant did not answer the honesty question, thus reducing
the sample size to 79.
factor is condition assignment. This analysis shows that af-
ter the truth had been disclosed, participant-sellers were less
likely to want to negotiate again in the future with their coun-
terpart in both the Lie by Commission condition (M =2.12,
SE = 0.25) and in the Palter condition (M =2.11 SE =
0.24). Participant-sellers’ interest in negotiating again in
the future with their confederate-buyers in the Truth condi-
tion did not change (M =0.26, SE = 0.14); within-subjects
factor F (3, 79) = 31.4, p < 0.001, between-subjects factor
F (2, 79) = 7.89, p = 0.001.
Similarly, in order to assess how disclosing the truth af-
fected participant-sellers’ trust in their confederate-buyers,
we conducted a repeated measures within-between ANOVA.
The trust question is asked twice as the within-participant
factor—once before we disclosed the truth and once after—
and the between-participant factor is condition assignment.
This analysis shows that participant-sellers’ trust in their
confederate-buyers significantly decreased after the full truth
was disclosed in the Lie by Commission condition (M =.2.24,
SE = 0.20) and in the Palter condition (M =1.85, SE =
0.27). Trust did not change in the Truth condition (M =.56,
SE = 0.13); within-subjects factor F (3, 79) = 31.52, p <
0.001, between-subjects factor F (2, 79) = 13.55, p < 0.001.
Discussion
Consistent with Hypotheses 3, 4 and 5, Study 2 shows that
paltering is a risky strategy for negotiators if the truth is likely
to become known and where reputation is important. Like
lying by commission, paltering enabled individuals to claim
value in the short-term. However, when the full truth was dis-
closed, paltering incurred significant reputation damage. In
our study, as compared to telling the truth, the benefits (in-
creased profit) and the costs (reputation damage) of paltering
were similar to those of lying by commission.
An important feature of this study is that participant-
sellers negotiated with a confederate who was trained to lie
by commission, palter, or disclose the complete truth. While
this constrained the study’s realism, it ensured that all nego-
tiations reflect the intended form of deception or disclosure.
Study 3: Counterparts Evaluate Paltering As
Severely As Lying By Commission
Study 3 leveraged a different paradigm to replicate the find-
ings in Study 2 regarding the reputational consequences of
paltering compared to lying by commission. Whereas Study
2 used confederates in a real face-to-face negotiation, Study 3
uses an online simulation. While it lacks to external validity
of a real negotiation, Study 3 ensures that confederates do not
communicate experimenter demands across condition. Study
3 examines how counterparts perceive paltering—when it is
disclosed to them—and how a reputation for paltering im-
pacts opportunities for future negotiations.
10
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
Methods
Participants. We recruited 160 participants (M
age
=
30, SD = 8.96; 39% female) via Amazon’s Mechanical Turk.
We restricted our sample to participants in the United States,
and we offered participants $0.50. Five participants failed an
attention check that occurred before we assigned them to a
condition, leaving a final sample of 155 participants. The sam-
ple size of 160 was chosen to have sufficient statistical power
as determined based on pilot testing. We analyzed this data
after all participants had completed the study, and we report
all manipulations and measures.
Procedure. After passing an attention check, we pre-
sented participants with an adapted version of the materials
we used Study 2. Instead of asking participants to negotiate
as a buyer or Seller, we asked participants to imagine be-
ing responsible for the sale of a large piece of property. We
explained that the land would be worth 1.5 to 2 times as
much if it were developed for commercial use. Participants
also read that they would soon meet with a potential buyer
to negotiate a deal for the sale of the property, and that the
buyer represents a company that invests primarily in residen-
tial properties.
We then asked participants to imagine that during their
negotiation they asked the following question: “Do you plan
to develop the property for residential use?” Following this
question, they received one of the following three replies: In
the Palter condition, the buyer replied, “I have only ever de-
veloped properties for residential use before.” In the Honest
condition, the buyer replied, “No, I intend to develop the
property for commercial use.” In the Lie by Commission
condition, the buyer replied, “Yes, I intend to develop the
property for residential use.”
We then informed participants of the following, “You later
discovered that, at the time of negotiations, the buyer knew
that the property would soon be zoned for commercial devel-
opment, thus making the value of the property higher.”
Now, with the palter or lie by commission exposed, we
asked participants to indicate the extent to which they
thought the answer the buyer gave was unethical, dishon-
est, and immoral (α = 0.91) using a seven-point scale (from
1=Not at all, to 7=Extremely). Participants answered an-
other three questions rating how unethical, dishonest, and
immoral (α=0.92) they thought the buyer was using the same
scale.
Next, we asked participants to imagine that they had the
chance to engage in another negotiation with the same buyer.
Participants then indicated how likely they would be to nego-
tiate with the same buyer versus search for a different partner
(1=Not likely at all, 7=Very likely). Finally, we asked partic-
ipants to imagine that they had to negotiate with the same
buyer and to indicate the extent to which they would trust the
buyer (1=Not at all, 7=Very much). Finally, we asked par-
ticipants demographic questions about their age and gender.
We asked participants several other demographic questions
that were never analyzed.
Results
In Table 2, we report the descriptive statistics of the main
variables measured in the study by condition. In Table 3, we
report the correlations among each pair of variables.
Unethical answer and unethical buyer. The three
questions on ethics were strongly correlated; hence, we aver-
Table 3
Correlations among the main variables measured, Study 3.
Variable M SD 2 3 4
1. Unethical answer 4.03 1.81 .82
∗∗
.51
∗∗
.56
∗∗
2. Unethical buyer 4.16 1.71 .61
∗∗
.59
∗∗
3. Trust in buyer 2.77 1.72 .76
∗∗
4. Likely to negotiate again 3.72 1.74
∗∗p < .001.
aged these items to create an ethicality index, see Table 3. As
expected, participants’ ratings of how unethical the buyer’s
behavior was varied by condition, F (2, 152) = 9.23, p < .001.
Participants rated the behavior of the buyer who paltered as
more unethical than the behavior of the buyer who answered
honestly (B = 1.06, SE = .36, p = .002), but no different
from the buyer who lied by commission (B = .31, SE =
.34, p = .36). Participants also rated the buyer’s response to
be less ethical in the Lie by Commission condition than in the
Honest (B = 1.37, SE = .34, p < .001) condition.
Similarly, participants rating of the ethicality of the buyer
varied by condition, F (2,144)=4.73, p=.01. Participants
rated the buyer who paltered or the one who lied by commis-
sion to be more unethical than the buyer who answered hon-
estly, (B=.91, SE=.34, p=.008 and B=.87, SE=.33, p=.01,
respectively). The buyer who paltered and the buyer who lied
by commission were regarded as equally unethical (B=.04,
SE=.34, p=.91 ).
Trust in the buyer and future negotiations. Sim-
ilarly, participants’ trust in the buyer varied by condition,
F (2, 152) = 9.92, p < .001. Participants had more trust
in the honest buyer than the one who paltered or the one
who lied by commission (B = 1.0, SE = .32, p = .002 and
B = 1.36, SE = .32, p < .001, respectively). The latter
two were regarded as equally untrustworthy (B = .36, SE =
.32, p = .26).
This lack of trust in those who palter and those who lie
by commission played out in Sellers’ likelihoods of voluntarily
negotiating again with the same buyer in the future. Those
likelihoods varied by condition, F (2, 152) = 3.65, p = .028.
Participants reported that they were more likely to negotiate
again with the buyer who answered honestly than the buyer
who paltered (B = .78, SE = .33, p = .02), or the buyer who
lied by commission (B = .77, SE = .33, p = .02). The latter
two had the same likelihood of securing another negotiation
(B = .01, SE = .33, p = .97).
Discussion
Palters may never be discovered by counterparts. But when
palters are discovered, Study 3 (like Study 2) shows that they
can negatively affect negotiators’ reputations, which in turn
impacts negotiators’ prospects for future negotiations. This
is consistent with the findings of Study 2. When individuals
discover that a prospective negotiation partner had paltered
to them in the past, they are less likely to trust that partner.
And since they are less likely to trust that person, they are
less likely to negotiate with that person again. Importantly,
palterers did no better in this respect than negotiators who
lied by commission. The counterparts of these individuals
assigned them equivalently poor ethical standing.
11
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
Studies 4A and 4B: Palterers think Palters are
More Ethical than Do Targets
In Pilot Studies 1 and 2 and in Studies 1-3, we identify
paltering as a distinct form of deception that is frequently
used by experienced negotiators. We find that people prefer
to palter than lie by commission; even though paltering and
lying by commission are similarly effective, paltering is easier
to self-justify than lying by commission. Targets, however,
view paltering as unethical as they do lying by commission.
In Studies 4a and 4b, we extend our investigation of the di-
vergence between how potential deceivers and targets view
paltering.
Study 4A
In Study 4A, we investigate how palterers and targets eval-
uate the exact same behavior (thus directly testing Hypothe-
sis 2). We predict that palterers perceive their behavior to be
moral even though targets perceive revealed paltering to be
dishonest and immoral. Whereas a palterer is likely to focus
on the veracity of their statements, a target is likely to focus
on the mistaken impression that the statements successfully
conveyed.
Discussion
Participants. We recruited 258 participants (M
age
=
31.70, SD = 9.35; female=37%) via Amazon’s Mechanical
Turk using an announcement that offered to pay participants
$0.36 and required that they be located in the United States.
Workers on Amazon’s Mechanical Turk were excluded from
participating in the study if they participated in a related
previous study. Based on pilot testing we aimed to recruit
260 participants so as to have sufficient statistical power. We
analyzed this data after all participants had completed the
study, and we report all measures and manipulations.
Design. Participants were randomly assigned to be a
buyer or a seller in a hypothetical car negotiation. Partic-
ipants in the Palterer condition (N=130) were told that they
listed their car on eBay.com, that their car has two small
dents, that it drives smoothly on the highway, and that it
needed a mechanic twice in the last four months because the
car would not start (See supplemental materials for full study
materials). These participants were then told that a potential
buyer emailed them and asked if the car had any dents or en-
gine or performance problems. Participants were then asked,
“If you were unwilling to tell the potential buyer something
that you knew to be untrue—but you wanted to sell the car
for the most money possible—which of the following would
you reply to the potential buyer?” (1=The car has two small
dents (the size of a dime) on the back bumper. The car drives
very smoothly on the highway and is very responsive; just last
week it started up with no problems when the temperature
was freezing. 2=The car has two small dents (the size of a
dime) on the back bumper. Twice in the last 4 months the
car would not start and both times I had to have a mechanic
fix it.) The first response option involves a palter because it
aims to lead the buyer to believe that there are no mechanical
problems. The second response is truthful because it trans-
parently discloses that there are mechanical problems. 78%
of participants (N=102) indicated that the paltering response
would yield them the greater monetary amount. The 22%
of participants (N=28) who chose the more truthful response
were asked the same question again. Nearly 80 percent of
these participants (N=22) switched their answer and chose
to palter in the negotiation after being prompted to read the
question again. The remaining six participants who indicated
that the truthful response would be in their best monetary
interest were then asked to imagine the scenario in which
they had responded with the palter. All participants in the
Palterer condition were told that the potential buyer replied
to the participant’s palter by stating that he/she will buy
the car at the listed price and that the buyer left the nego-
tiation with no knowledge of the car’s mechanical problems.
Participants then indicated how honest (1=Not at all hon-
est, 7=Very honest), trustworthy (1=Not at all trustworthy,
7=Very trustworthy), and deceptive (1=Not at all deceptive,
7=Very deceptive) they, the seller of the car, were.
Participants in the Target condition (N=128) were told
they are interested in a car listed on ebay.com and that the
car’s dents and engine performance are important to them.
Participants in the Target condition were then asked which of
the following emails to the seller would be more useful, given
their interests (1=I am interested in your used car. How many
dents does the car have? And, does the car have any engine or
performance problems? 2=I am interested in your used car;
How many dents does the car have?). Only one participant
failed this comprehension test, choosing not to ask about the
car’s engine performance. This participant corrected his/her
answer when asked a second time. All participants in the
Target condition were then told that they had made a deal
with the buyer when the buyer responded to their email by
stating: “The car has two small dents (the size of a dime) on
the back bumper. The car drives very smoothly on the high-
way and is very responsive. Just last week it started up with
no problems when the temperature was freezing.” This is the
paltering response that 95% of participants in the Palterer
condition thought would yield the most amount of money for
the car. Participants in the Target condition were told that,
after they made the transaction, they became aware that the
seller knowingly withheld the relevant facts about the car’s
engine performance while actively creating the opposite im-
pression. Similar to participants in the Palterer condition,
participants in the Target condition were asked how honest
(1=Not at all honest, 7=Very honest), trustworthy (1=Not at
all trustworthy, 7=Very trustworthy), and deceptive (1=Not
at all deceptive, 7=Very deceptive) the seller was. An analy-
sis plan was pre-registered before data analysis began. It can
be found at https://osf.io/8k4t5/.
Results
We tested whether participants in each condition evaluated
the ethicality of the seller differently, given their assigned per-
spectives. Measures of honesty, trustworthiness, and decep-
tiveness (reverse-coded) were highly correlated in both the
Palterer (α = 0.87, ps < 0.001) and Target (α = .92, ps <
.001) conditions so we took the average of these measures to
form an ethicality index. We find that participants assigned
to be targets judged the paltering seller as being less ethi-
cal (M =2.49, SE = 0.13) than did participants assigned to
be the paltering seller (M =3.42, SE = 0.12), t(256)=5.14,
p < 0.001, Cohen’s d=0.64.
Study 4B
In Study 4B, we extend our investigation of the broken
12
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
mental model to a computer mediated negotiation. In this
study, we measure both the deceivers’ and the targets’ per-
ceptions of the ethicality of paltering.
Method
Participants. We recruited participants via Amazon’s
Mechanical Turk using an announcement that offered to pay
participants between $3 and $5 and required that they be
located in the United States. We collected data from 200
valid participants (M
age
= 31.69, SD = 9.74; 51% female).
Design and procedure. This study linked negotiators in
an online chat session embedded in the Qualtrics survey plat-
form. The technical back end was an expanded version of the
software initially developed by Brooks and Schweitzer (2011).
We randomly assigned participants to the role of buyer or
seller. For participants in the buyer role, we randomly as-
signed them to one of two experimental conditions: Palter or
Honest.
Participants first answered demographic questions and then
read background information for a modified version of the
Hamilton Real Estate negotiation (Malhotra, 2010), similar
to Studies 1 and 2. In this negotiation, a seller offers to sell a
property to a buyer. The zone of agreement ranges from $38
million to $60 million. The buyer knows that zoning laws will
soon change, and that the property could then be developed
for commercial rather than residential purposes. This zoning
change would make the property much more valuable. The
seller lacks this information. Buyers read a description of the
“public knowledge” to which sellers had access; it did not
explicitly state that sellers may lack this information, but the
description did imply it.
In this negotiation, participants negotiate over the single
issue of price for the property. That is, the negotiation is a
single-issue, distributive negotiation.
In addition to their background information, we gave buy-
ers and sellers additional instructions. We instructed sellers
to ask their buyer two specific questions during the negoti-
ation: “Are you going to use the property for commercial
development?” and “Are you negotiating with another party
as well?”
In addition, we instructed buyers to employ one of two
strategies in response to an anticipated question about their
intended use of the property. In the paltering condition, we
instructed buyers to palter; specifically, we instructed them
to avoid answering a property development question directly,
but still to provide a factually correct answer (e.g., by an-
swering “As you know, we have only ever done residential
development”). In the honesty condition, we instructed buy-
ers to “give an accurate answer to this question by answering
it directly and without lying.”
We informed all participants that they would have eight
minutes to complete the negotiation and that they would earn
a bonus based on how well they performed in the negotiation;
sellers would earn $0.25 for every $1 million they received
above $38 million; buyers would earn a bonus of $0.25 for ev-
ery $1 million they paid under $60 million. In a pilot study,
we found that eight minutes was sufficient for most negotia-
tors to reach an agreement.
After reading the materials, participants answered atten-
tion and comprehension check questions. All participants
then read all the correct answers, whether or not they an-
swered the comprehension check questions correctly. We then
directed participants to the chat session, in which they nego-
tiated with their counterpart. Neither buyers nor sellers were
told what instructions were given to their counterparts. We
gave participants a two-minute warning before the allotted
eight minutes of negotiation was complete. At the end of the
eight minutes, we told participants to complete the negotia-
tion immediately. In reality, we gave participants who were
still negotiating after eight minutes an additional two minutes
before the session conclusively terminated.
At the conclusion of the negotiation, participants indicated
whether or not they had reached a deal and reported their
final negotiated price. As a manipulation check, we asked
sellers what they believed their buyer’s intentions were for
developing the property. We also asked buyers how honest
they were in revealing their intended use of the property on
a seven-point scale that ranged from very dishonest to very
honest.
Finally, we informed sellers that buyers anticipated that
the property would be rezoned for commercial development,
and we asked them to rate, on a seven-point scale, how honest
their buyer had been.
Data exclusions. We recruited 300 participants. Due to
timing and programming constraints and errors, we were un-
able to pair 14 participants and to record data for 24 dyads.
We excluded an additional 11 dyads for the following rea-
sons: comprehension (e.g., at least one of the pair members
failed 40% or more of the comprehension-check questions),
disagreement (e.g., the parties did not agree when reporting
the agreement they had reached), participation in a prior pi-
lot (e.g., one member had participated in the pilot study of
this experiment). We report results from 98 dyads. Of these,
90 dyads reached agreement, and eight reached an impasse.
These inclusion/exclusion decisions do not affect the nature
and significance results of the analyses reported below (see
supplemental materials). Based on pilot testing we aimed to
recruit 100 successful dyads so as to have sufficient statisti-
cal power. We analyzed this data after all participants had
completed the study, and we report all measures and manip-
ulations.
Results
Manipulation checks. Our manipulation influenced sell-
ers’ perceptions of buyers’ intentions. Compared to sell-
ers in the Honest condition, sellers in the Palter condition
were more likely to believe, mistakenly, that their counter-
part planned to develop a residential property (83% v. 38%,
χ
2
(1) = 20.39, p < 0.001). In addition, buyers in the Palter
condition rated themselves as less honest (M =5.0, SE = .23)
than buyers in the Honest condition (M =6.1, SE = .15),
t(95)=4.10, p < 0.001, Cohen’s d=0.85.
Two research assistants coded all the negotiation tran-
scripts, including those excluded from the studies. Coders
were blind to the condition as they coded for the following:
the buyer lied about his/her intentions for the property when
asked; the buyer paltered (told a true statement, but know-
ingly led—or tried to lead—the seller to a false conclusion)
about his/her intentions for the property when asked; the
buyer did not give an answer about his/her intentions for the
property, though the buyer was asked by the seller; the buyer
was not asked by the seller and did not state his/her inten-
tions for the property; and the buyer told the truth about
his/her intentions for the property. The coders rated 50 of
the same transcripts and had nearly perfect reliability, Cron-
bach’s Alpha=0.99.
13
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
Table 4
Actual Behavior by Condition, Study 4b
Condition Palter Honest Lie Not Asked Other
Palter
Condition
81% (38) 4% (2) 0% (0) 6% (3) 9% (4)
Honest
Condition
20% (10) 51% (26) 6% (4) 16% (8) 6% (3)
Table 4 reveals that 81% of buyers in the Palter condition
paltered and 51% of buyers in the Honest condition were hon-
est.
Impasse. Negotiation dyads in the two conditions dif-
fered in how often they reached an impasse. Participants in
the Palter condition were significantly more likely to reach an
impasse than those in the Honest condition (15% vs. 2%),
χ
2
(1) = 5.46, p = 0.019. This analysis compares the negoti-
ation outcomes based on what buyers were instructed to do.
An alternative analysis would involve comparing rates of im-
passe based on buyers’ “actual” responses. This entails com-
paring the rate of impasse among all dyads in which the buyer
is coded as having paltered (N=48) to all dyads in which the
buyer is coded as having been honest (N=28), thus looking
at actual responses (see Table 5).
This alternative analysis reveals a similar directional dif-
ference in the likelihood of impasse, though it is not statis-
tically significant, χ
2
(1)=0.539, p=0.46. We note that this
actual response analysis is biased because buyers who were in-
structed to be honest and chose to palter are a different kind
of negotiator than buyers who were instructed to palter and
did so. Conversely, buyers who were instructed to palter but
were honest are different than buyers who were instructed to
be honest and complied.
Profit. Of buyers who reached an agreement, those in the
Palter condition earned $1.6 million more in profit (16% more)
than those in the Honest condition, t(88)=1.99, p = 0.05.
This result is consistent with Hypothesis 4. When we include
dyads that reached an impasse, we find no difference in profit
earned between the Palter and Honest conditions ($10.6M vs.
$10.5M, t(96)=0.090, p = 0.93).
Evaluation of buyers. After the negotiation concluded,
sellers learned that the buyer anticipated that the property
would be zoned for commercial development. Sellers in the
Palter condition rated their buyer counterpart to be less hon-
est (M =2.8, SE = 0.22) than did sellers in the Honest con-
dition (M=4.6, SE = 0.25), t(95)=-5.34, p < 0.001, Cohen’s
d=1.09.
To examine differences in perceptions of honesty, we con-
ducted an OLS regression with an interaction term, 2 (role:
buyer vs. seller) χ
2
(condition: Palter vs. Honest), clus-
tering by dyad. This analysis revealed a marginally signif-
icant interaction, β = 0.69, SE = 0.39, p = 0.081. Buy-
ers in the Palter condition rated their actions as less Honest
(M =5.0, SE = 0.23) than did buyers in the Honest condition
(M=6.1, SE = 0.15; t(95)=-4.1, p < 0.001, Cohen’s d=0.85.
Sellers’ evaluations of buyers’ honesty, however, were much
harsher than buyers’ self-evaluations. Sellers in the Palter
condition rated their buyer’s integrity much lower than the
buyers rated their own integrity (M =2.8 v. M =5.0, t(45)=-
7.01, p < 0.001, Cohen’s d=1.41). This is consistent with our
hypothesis for a broken mental model, as buyers perceived
their own paltering to be somewhat dishonest, while sellers
perceived buyers’ paltering as very dishonest.
Discussion
In both Studies 4A and 4B, we identify paltering as a risky
strategy. Although paltering may increase a negotiator’s sur-
plus, it also increases the risk of impasse and, if discovered,
causes significant reputational harm.
Reputation and trustworthiness are critical elements to ef-
fective negotiations (Lewicki, McAllister, & Bies, 1998; Valley
et al., 1998), and paltering places both at risk. Interestingly,
in Study 4B, even when buyers were explicitly instructed to
be honest, 20% paltered anyway. This finding suggests that
people are both tempted to deceive by paltering and that po-
tential deceivers may perceive paltering as similar to honesty.
Notably, 49% of participants assigned to the Honest condition
engaged in opportunistic and dishonest behavior. This find-
ing speaks to the temptation of deception and suggests that
our findings offer a conservative test of the value-claiming
consequences of paltering versus honesty.
Finally, results from both Studies 4A and 4B highlight the
broken mental model negotiators have for paltering. When
it was made clear to targets that the actor used deception in
answering questions, we found that palterers perceive their
actions to be far more moral than targets do.
Study 5: Paltering When Prompted is More
Unethical than Paltering When Unprompted,
Partly Due to Perceived Sense of Obligation
In our final study, we refine our understanding of paltering
by extending our investigation of the broken mental model
we identify in Study 4. In this study, we consider differences
between palters that were and were not prompted by a direct
question.
Method
Participants. We recruited 255 participants (M
age
=
35.80, SD = 11.81; female=60%) via Amazon’s Mechanical
Turk using an announcement that offered to pay participants
$0.36 and required that they be located in the United States.
This sample size was chosen to provide adequate power based
on the results of pilot studies. We analyzed this data after
all participants had completed the study, and we report all
measures and manipulations.
Design. Participants were assigned to be the seller in a
hypothetical car negotiation. The scenario was modeled after
the one we used in Studies 2, and 4a. We informed partici-
pants that they listed their car on ebay.com, that their car has
two small dents, that it drives smoothly on the highway, that
it started last week in very cold weather, and that it needed a
mechanic twice in the last four months because the car would
not start (See supplemental materials for full study materi-
als). We then informed these participants that a potential
buyer emailed them and asked if the car had any dents or en-
gine or performance problems. Participants were then asked,
“If you were unwilling to tell the potential buyer something
that you knew to be untrue—but you wanted to sell the car
for the most money possible—which of the following would
you reply to the potential buyer?” (1= The car has two small
dents (the size of a dime) on the back bumper. The car drives
very smoothly on the highway and is very responsive; just last
week it started up with no problems when the temperature was
14
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
Table 5
Impasse Frequency, Instructed Versus Actual Responses
(Study 4B)
Instructed to:
Palter Honest Eligible Dyads*
Actual response:
Palter 6 0 48
Honest 1 1 28
Total Dyads 47 51
* “Eligible Dyads” denotes dyads in which the seller asked the
buyer about his/her intentions for the property. “Total Dyads”
denotes all dyads assigned to a condition
freezing. 2= The car has two small dents (the size of a dime)
on the back bumper. Twice in the last 4 months the car would
not start and both times I had to have a mechanic fix it. It
needs a lot of engine work, which will be expensive). The first
response option involves a palter because it aims to lead the
buyer to believe that there are no mechanical problems. The
second response is truthful because it transparently discloses
that there are mechanical problems. 73% of all participants
indicated that the paltering response would yield them the
most money possible. The 28% of participants who chose the
more truthful response were asked the same question again.
56% of these participants switched their answer and chose to
palter in the negotiation after being prompted to read the
question again. The remaining participants who indicated
that the truthful response would be in their best monetary
interest were then asked to imagine the scenario in which
they had responded with the palter.
Participants in the Unprompted Palter condition were told
that the potential buyer said “I assume the engine has prob-
lems” and that the potential buyer asked only “How many
dents does the car have?” These participants were also told
that they had paltered about the condition of the engine by
saying “The car drives very smoothly on the highway and is
very responsive. Just last week it started up with no problems
when the temperature was freezing” and told the truth about
the number of dents the car has. Participants in the Un-
prompted Palter condition were told that the potential buyer
left the negotiation believing that the car had no recent me-
chanical problems.
Participants in the Prompted Palter condition were told
that the potential buyer said “I assume the engine has en-
gine problems. Is that correct? How many dents does the
car have?” The rest of the information participants in the
Prompted Palter condition were told was identical to that
told to participants in the Unprompted Palter condition.
Participants then indicated how honest (1=Not at all hon-
est, 7=Very honest), trustworthy (1=Not at all trustworthy,
7=Very trustworthy), and deceptive (1=Not at all deceptive,
7=Very deceptive) they, the seller of the car, were during the
exchange. Participants were then asked to indicate how ob-
ligated they believe they were to say something about the
engine’s performance to the potential buyer (1=Not at all
obligated, 7=Extremely obligated) and how strongly they
thought the potential buyer expected them to say something
about the engine’s performance in the reply email (1=Not at
all strongly, 7=Extremely strongly).
Results
We examined if participants’ evaluations of their own eth-
icality and disclosure-obligation differed based on whether
their palters were prompted or unprompted. Measures of
honesty, trustworthiness, and deceptiveness (reverse-coded)
were highly correlated in both the Unprompted Palter (α =
0.91, ps < 0.001) and Prompted Palter (α = 0.8, ps < 0.001)
conditions so we take the average of these measures to form an
ethicality index. Similarly, we created a disclosure-obligation
index because measures of perceived obligation and expec-
tation to disclose were highly correlated (α = 0.70, p <
0.001). Participants in the Prompted Palter condition judged
themselves as less ethical (M =2.74, SE=0.12) than did
participants in the Unprompted Palter condition (M =3.41,
SE = 0.16), t(253)=3.66, p = .001, Cohen’s d=0.42. Fur-
ther, participants in the Unprompted Palter felt less obliga-
tion to disclose (M =4.98, SE = 0.14) compared to those
in the Prompted Palter condition (M =5.41, SE = 0.11),
t(253)=3.66, p = 0.004, Cohen’s d=0.37.
We then examined whether participants’ disclosure-
obligation index mediated the effect of condition on ethical-
ity. Including participants’ disclosure-obligation index in the
model decreases the strength of the effect of condition on eth-
icality (β
1
= 0.39, SE = 0.20, p = 0.029). The indirect ef-
fect of participants’ disclosure-obligation index remained sig-
nificant (β
1
= .55, SE = 0.063, p < 0.001). To test the
significance of the indirect effect of participants’ disclosure-
obligation index on ethicality, we used the Sobel-Goodman
bootstrapping method (Preacher, K. J. & Hayes, A. F. 2004).
The resulting 95% confidence interval for the bias-corrected
indirect effect did not contain zero (lower bound=-0.497, up-
per bound=-0.094; confidence interval without bias correc-
tion: lower bound=-0.483, upper bound=-0.083) suggesting
that participants’ disclosure-obligation index partially medi-
ates the effect of condition on ethicality.
Discussion
In Study 5, we find that individuals judged prompted pal-
tering to be less ethical than unprompted paltering. This
study breaks new ground by distinguishing prompted from
unprompted deception. In our investigation, we contrast
prompted and unprompted paltering, but this distinction also
applies to other forms of deception, such as lies of commis-
sion. That is, the extant deception literature has conflated
unprompted and prompted lies, and findings from this study
reveal that this distinction is not only theoretically impor-
tant, but also practically important because the ethical con-
sequences of the two forms of deception may be very different.
General Discussion
Deception is pervasive in social life: individuals mislead
their relational partners, their family members, their friends,
and their work colleagues. A large body of literature has
examined two types of deception lying by omission and
lying by commission and the resulting stream of research
has informed interventions to decrease the likelihood of be-
ing deceived, such as the important prescription to ask direct
questions to curtail the risk of being deceived by lying by
omission. We identify a third type of deception, paltering,
that we as well as our participants distinguish from both ly-
ing by commission and lying by omission. We define paltering
15
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
as an active form of deception that involves the use of truth-
ful statements to convey a mistaken impression. We demon-
strate that laypeople can readily distinguish paltering from
other forms of deception (Pilot Study 1) and that paltering is
commonly used by experienced negotiators (Pilot Study 2).
Though paltering operates similarly to lying by commission
insofar as it enables individuals to claim value (Studies 2 and
4b) at the risk of incurring reputational damage (Studies 2, 3,
and 4b), we find that people view paltering to be less aversive
than lying by commission (Study 1). We also find that the am-
biguity inherent in paltering enables self-serving evaluations:
targets perceive paltering as the ethical equivalent of making
false statements, but palterers judge paltering less critically
(Studies 3, 4a and 4b). Finally, some conditions moderate
how ethical palters are perceived to be, notably whether or
not a palter is offered in response to a direct question (Study
5).
Taken together, our studies identify paltering as a distinct
and frequently employed form of deception. Paltering is a
common negotiation tactic. Negotiators who palter claim
value but also increase the likelihood of impasse and, if dis-
covered, risk harm to their reputations. This latter finding
suggests that those who might view paltering as a (decep-
tive) strategy for claiming more value in a negotiation must
be cautious. It may be effective in the short-term but harm-
ful to relationships if discovered. Paltering is less aversive
to negotiators than lying by commission and just as likely
to be effective. Indeed, these results inform the literature on
self-concept maintenance (Mazar et al, 2008): By using truth-
ful statements, paltering may provide a particularly palatable
form of deception for deceivers.
Our findings expand our conceptual understanding of de-
ception. By identifying paltering—the active use of truthful
statements to mislead others—as a form of deception, we dis-
entangle active deception from the use of false statements.
This work introduces a novel framework for studying decep-
tion and creates the foundation for a substantial stream of
future work.
Our findings have particular application to negotiations,
where deception poses a unique challenge. Deception is preva-
lent in negotiations, influencing the negotiation process, ne-
gotiated outcomes, and negotiator reputations. Prior work
has shown that detected deception harms trust (Boles et al.,
2000; Schweitzer, Hershey, & Bradlow, 2006) and increases
retribution (Boles et al., 2000; Wang, Galinsky, & Murnighan,
2009). Our studies reveal that when detected paltering may
harm reputations and trust just as much as does lying by
commission. Quite possibly, however, negotiators who palter
may misperceive their behavior to be more acceptable than it
is and thus fail to forecast the harmful relational effects their
actions trigger if their paltering is subsequently detected.
Though we investigate paltering with respect to negotia-
tions, we expect paltering to pervade every interpersonal in-
teraction characterized by information asymmetry and mis-
aligned incentives. For example, paltering is likely to play
an important role in persuasion (Petty & Cacioppo, 1996),
strategic communication (Buller et al., 1994), and impression
management (Leary & Kowalski, 1990). In addition, consis-
tent with our findings in negotiation contexts, we expect in-
dividuals in these interpersonal contexts to frequently prefer
to palter than to engage in other forms of deception.
Limitations and Directions for Future Research
Future work should extend our investigation of paltering to
further explore a number of related questions. For instance,
under what conditions is paltering most likely to arise rela-
tive to lying by commission? Pilot study 2 with executives
suggests that paltering is prevalent. However, further work,
including field studies, should explore the frequency, efficacy,
and perceptions of paltering. Similarly, future work should
explore the short-term and long-term returns on paltering. In
our experiments, we selected both the paltering language and
the contexts in which to palter. Importantly, we ultimately
revealed the deception involved. To fully assess the relative
risk of paltering, however, it is important to discern how likely
paltering and lying by commission are to be uncovered. This
important question merits future research.
Those who palter in everyday life can determine how and
when to palter. Presumably they choose contexts where pal-
tering readily creates false impressions and where detection
of paltering is unlikely. For both reasons, the self-selected
use of paltering may be particularly effective. This may be
especially true if people engage in paltering instead of lying
by commission in domains where the costs of a detected pal-
ter may be less than the costs of a detected lie by commis-
sion (e.g., when a lie by commission would have legal conse-
quences). Future experiments could explore this proposition
and examine how targets of paltering and lying by commission
apportion blame for being misled (e.g., do they blame them-
selves for not asking further questions when they are misled
by paltering).
Our experiments focused on negotiation contexts that are
predominantly distributive. We believe that this is the right
place to begin an investigation, and our findings demonstrate
that paltering can enable negotiators to claim greater value.
Quite possibly, these findings would be moderated in ne-
gotiations that are strongly integrative. In these domains,
paltering—like other deceptive tactics—may impair informa-
tion exchange and limit the ability of negotiators to discover
mutually beneficial exchanges (Weingart, Bennett, & Brett,
1993).
Our studies were characterized by single-shot interactions,
though we did inquire after the fact about trust, distrust, and
willingness to negotiate in the future. Future work should
explore the use of paltering in long-term relationships both
within and explore how explicit ex-post justifications for pal-
tering (e.g., “My statements were true.”) moderate reactions
to it.
Finally, we also call for future work to explore paltering
in contexts outside of negotiations. In some domains, pal-
tering may be even more common than we observe in our
studies. For example, DePaulo and Kashy (1998) found that
people tell fewer self-serving lies to friends than they do to
acquaintances. We postulate that the aversion to lying by
commission to a close friend may prompt the use of paltering,
and as a consequence people may palter more to close friends
than they do to acquaintances.
In addition, we suspect that paltering is likely to be par-
ticularly common in political discourse, as the quote at the
beginning of this paper by President Clinton illustrates. Pal-
tering may enable politicians to mislead others, but retain the
ability to claim that their statements were true. Recent find-
ings suggest that politicians are very careful about the claims
they make. Clementson and Eveland (2016) found presidents
tend to refuse to answer questions in press conferences when
speaking to the public, whereas in debates they frequently
change the topic—a tactic that often goes unnoticed (Rogers
16
ARTFUL PALTERING IN NEGOTIATION ROGERS, ZECKHAUSER, GINO, NORTON, AND SCHWEITZER
and Norton, 2011). We suspect that many politicians who are
keen to avoid lying by commission find paltering a tempting
alternative, and we expect studies of political communication
to be a particularly ripe area for future investigation.
Conclusion
We identify paltering as a distinct form of deception. Un-
like lies by omission, paltering involves the active use of state-
ments to create a false impression. Unlike lies by commission,
paltering involves the use of truthful statements to mislead
others. Importantly, paltering readily enables self-serving
assessments of morality. By contrast, if discovered, targets
harshly judge palterers who actively misled them. This con-
trast identifies a broken mental model. How greatly this bro-
ken model matters depends on how likely paltering is likely
to be discovered relative to other deception tactics. Most im-
portantly, we identify paltering as not only a distinct form of
deception, but also a widely employed tactic in negotiations.
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Received September 15, 2014
Revision received September 13, 2016
Accepted September 18, 2016
19